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Unicef – Little School of Children’s Rights

Category

Concept design

Client

Unicef

Year

2014

Unicef – little school of children’s rights

Our task was to create a concept for event held by Unicef and AutoZubak. The goal was to teach children more about their own rights. We decided to design this interactive school for children rights as a race for kids, in which they could “pimp” their own cars, this cars were made of cardboard so that the kids could put them togehther and draw on them, using them to finish the race in which Unicef officers would stop them and ask simple questions about children rights.

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At the end of the race children were bringing their cars home with them, using them for further fun in cruising around the city, and with new knowledge about their rights.

Credits

Brigada

Damjan Geber (Creative Director)

Marina Brletić (Production Manager/Designer/Architect)

Ivana Validžić (Photographer)

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