ADRIS PAVILION AT WMF 2017
The Adris group floating pavilion
For the past ten years the Adris Group has supported many individuals, scientific and cultural institutions whose vision, ideas and creativity has filled our society and Croatia with hope, making Croatia a better place to live in. They are all represented in a single place, the book called Hope. As a follow-up to the story of Hope, we have created a concept and designed a promotional pavilion making impossible seem possible.
Our 9-metre pavilion for the Adris Group appears to be floating in midair hoisted by the balloons epitomizing all that Hope is – fragile at first, but strong enough to ease any heavy burden and make it feather-light.
The pavilion is a structure with three open sides, allowing the visitors to go right through. A lounge area inside the pavilion tempts the visitors to come in and gladly linger there during coffee breaks.
Damjan Geber (Creative Director)
Marina Brletić (Architect)
Marija Lukić (Project Manager)
Eddie Simpson (Junior Architect)
Adris Group / Predrag Grubić (Corporate Communications Director), Kristina Miljavac (Corporate Communications)
Bruketa & Žinić & Grey / Davor Bruketa (Creative Director), Dragan Lakičević (Creative Director), Maša Ivanov (Account Director), Andrea Knapić (Art Director), Zrinka Požar (Account Executive)
Production Number (Production of Animation)
Ines Novković (Photos)